And why you should read all about it.
Advertising in newspapers has always been big and despite the explosion of all things digital will continue to be a medium of choice for advertisers.
Newspapers enjoy tremendous loyalty. Whilst one can get the news "as it breaks" on websites, TV channels and radio stations, for some, there’s nothing like having a physical newspaper in your hands. Added to its potential for topicality, newspaper advertising is affordable and can be effectively targeted on a geographical basis.
Through my affiliation with one of the country's most experienced media strategists, I could arrange for your newspaper advertising according to your requirements and budget.
Advertising in Newspapers.
With many newspaper titles in South Africa, advertising rates vary tremendously. There are many variables - of which the size of the ad, the position of the ad, the numbers of colours in an ad and the day on which the ad is booked - are a few. But what if you’re not sure about which newspaper to advertise in? Given your target markets and available advertising budget I could advise in this regard.
In the meantime, here’s some of my work in this area.